In this course, participants will learn step-by-step how to develop and implement a content marketing strategy for lawyers, law firms, and other legal service providers. This course goes from the fundamental aspects of content marketing to more advanced topics such as content planning, content development, content curation, content distribution, and content marketing KPI's. Associated credential: Certified Legal Marketing Specialist - Content Marketing™ (CLMS-CM).
Master the fundamentals of content marketing for legal services, create highly successful content marketing strategies for your legal practice, and get certified.
Enroll in our content marketing for legal services course to learn the fundamentals of content marketing applied to legal services and transform your practice by creating content that provides value to your audience.
Whether you are looking to kickstart your career in content marketing or aiming to elevate your law firm's content marketing strategies, this course is tailored just for you.
The LDMI brings real-world experience to help you grasp complex content marketing principles easily.
Apply what you learn with hands-on exercises that reinforce lecture material and help you internalize effective content marketing tactics.
Test your knowledge as you progress through each module. Our quizzes are designed to consolidate your understanding and ensure you are on track.
Enhance your learning with access to high-quality, downloadable materials that you can review anytime and use to refine your content marketing strategies.
Earn the Certified Legal Marketing Specialist - Content Marketing™ (CLMS-CM) credential, a specialist-level certification that validates your knowledge of content marketing applied to legal services.
The fundamental aspects of content marketing.
About the most effective content types and formats for legal service providers.
The content planning process and its tools.
The content production process and its tools.
The content distribution process and its tools
How to plan, develop, and implement a content marketing strategy for a legal service provider.
This course is ideal for legal professionals at all levels, including marketing managers within law firms, attorneys who manage their own practices, and anyone interested in understanding the dynamic field of content marketing.
To earn your certification, you must watch all the video lessons, pass the in-lesson quizzes and the final quiz.
In this module, you'll find a list of resources to complement your learning experience.
The Certified Legal Marketing Specialist™ - Content Marketing (CLMS-CM) certification was created with the goal of providing lawyers, law students, marketing students, and legal marketing consultants in charge of promoting legal services, with an entry-level certification that can validate the knowledge obtained in the field of content marketing for legal services.
A free PDF copy of the book Become a Legal Digital Marketer (Second Edition).
30% discount on CLMA and CLDM exam vouchers. Available Q1 2026.
You can take as long as you want to complete the course.
Once you complete the course, send us an email at support@legaldminstitute.org to verify course completion and to proceed with issuing your certification and badge through the Certifier platform.
You will receive your certification and badge through the Certifier platform within a period of 1 to 3 business days.
As of today, yes, you need to send us an email at support@legaldminstitute.org to proceed with issuing your certification and badge.
All LDMI’s certifications and badges are issued through the Certifier platform, so you, employers, recruiters, and anyone interested are able to verify your certification status and achievements. Once you complete an accredited course you will receive your certificate and badge through Certifier within a period of 1 to 3 business days.