Module Overview
In this module, we'll cover:
What is employer’s branding and its importance in the legal sector.
Difference between employer’s brand and consumer brand.
The impact of employer’s branding in recruitment, selection and firm reputation.
The concept of employer’s value proposition (EVP).
Best practices for showcasing a law firm’s culture and work environment.
Employer’s branding in job description, recruitment materials and career fairs.
The role of leadership in employer’s branding.