Module Overview
Module Overview
Search Engine Optimization for Law Firms (SEOFL)
Module 1: Law firm SEO: Core concepts and tools
Module 1: Law firm SEO: Core concepts and tools
Module 2: Fundamentals of On-Page SEO
Module 2: Fundamentals of On-Page SEO
Module 3: Fundamentals of Off-Page SEO
Module 3: Fundamentals of Off-Page SEO
Module 4: Fundamentals of Technical SEO
Module 4: Fundamentals of Technical SEO
Module 5: Fundamentals of Local SEO
Module 5: Fundamentals of Local SEO
Course Resources
Course Resources
Earn your Certified Legal Marketing Specialist™ - Search Engine Optimization (CLMS-SEO) credential
Earn your Certified Legal Marketing Specialist™ - Search Engine Optimization (CLMS-SEO) credential
In this module, we'll cover:
What is On Page SEO?.
Core concepts of On Page SEO.
The role of URL structure in SEO.
Improving site speed for better SEO results.
Performing Keyword Research with tools.
Performing competitor research with tools.
What is internal linking?.
How to measure On-Page SEO results.